Custom-built · AI-connected · all-in-one

The only coaching app wired into your AI.

A platform built around how you coach — training, nutrition, payments, contracts, onboarding — with a free funnel that fills your roster and a secure line straight into your AI.

Your data → your AI, live · Free tools that feed your funnel · Your brand from day one.

Your coaching data · your AI

connected via MCP · read-only

live

Who’s most likely to cancel this month, and why?

Three clients look at-risk: Jess Kim — 8 days inactive, missed this week’s check-in, macros off 5/7 days. Client C — no workouts logged in 12 days. Dev A. — payment failed once. Want me to draft a personal nudge to each?

Reading live client data — no exports, no copy-paste.
Replaces →training app+e-sign+scheduler+CRM+spreadsheetsand adds what none of them have →an AI layer over your whole business
The thing no other platform has

Every client’s data — inside your AI, instantly.

Training, nutrition, check-ins, weight, payments, messages: all of it streams into the AI you already use through a secure MCP connection. Ask real questions. Get answers grounded in your clients — not generic fluff.

AI layer · MCP

Your smartest assistant coach, that’s read every client file.

Instead of paying assistants to comb dashboards, you ask. “Draft Sarah’s check-in.” “Who plateaued this month?” “Summarize my at-risk list and write the outreach.” It answers from live data — then does the work.

  • One secure connection — no exports, no spreadsheets, no copy-paste.
  • Spot churn risk, plateaus, and wins across the whole roster in seconds.
  • Draft check-ins, program tweaks, and outreach from each client’s real history.
  • Works with the AI you already pay for — nothing new to learn.

Your coaching data · your AI

connected via MCP · read-only

live

Draft this week’s check-in reply for Sarah, in my voice.

Sarah — huge week. You hit 4/4 sessions, weight’s down 0.8 kg, and protein was on point 6/7 days. Let’s add a 10-min walk post-dinner and hold everything else. Proud of you 💪

Pulled from Sarah’s logs, weight trend & check-in history.
Top of funnel, built in

Free tools that turn strangers into clients.

Your lead engine and your app are the same product. A free macro calculator pulls people in, a free tracker and community keep them, and the pipeline converts them — all under your brand, in one place.

01 · Attract🧮

Free macro calculator

A genuinely useful calculator anyone can run — your branded front door that captures the lead.

Public · no login
02 · Engage🥗

Free nutrition tracker

They log food inside your app and build the habit — no MyFitnessPal, no leaving your world.

In-app · free tier
03 · Belong👥

Free community

A free space to post, ask, and get wins — so members stick around and warm up to paying.

Owned audience
04 · Convert🚀

Paying client

Free members surface in your pipeline with join dates. Offer, contract, e-sign, done.

Higher LTV

One brand, one login — no funnel duct-tape, no third-party tools skimming your leads.

0

AI layer over your whole business

±0g

macro accuracy

0%

your brand, white-label

0

login to run all of it

Everything a coaching business runs on

Training, nutrition, accountability, community, contracts and payments — the whole operating system for your coaching, in one branded app your AI can read.

Training that periodizes itself

Build programs as phases → workouts, drag-and-drop exercises, and group supersets & circuits. Save any day to a master library and reuse it in a click.

  • Phases & week-by-week blocks
  • Supersets · circuits · drag-drop
  • Master workout library

Nutrition, fully handled

Macro-accurate meal plans plus a coach food & meal library — and pre-programmed protocols: macro cycling, reverse, diet phase and pyramid, attached to any client.

  • Meal plans within ±5g
  • Food & meal library
  • Macro-cycling / reverse / diet protocols

Habits & check-ins

Assign habits clients tick off daily, plus weekly check-ins with smart compliance filters.

Community

Free + private spaces, group chats, pinned posts and a group-call calendar — your own Facebook group.

Messaging

iMessage-style 1:1 and group chats, in real time, right inside the branded client app.

Progress you can see

Bodyweight graphs, training PRs and menstrual-cycle tracking — the full client dashboard.

Supplement protocols

Build dosage + timing protocols and push them to clients’ apps in seconds.

100% white-label

Your name, logo, colors and portal. Clients never see ours — only yours.

For coaches · web dashboard

A command center, not a spreadsheet

Build programs, write protocols, run check-ins, message clients and see every client’s progress — programs, macros, weight, PRs — from one screen with smart filters and a full activity feed.

Client command centerSmart filtersMessage allPipeline & contractsTeam seats
For clients · phone app

One app with zero confusion

Clients open one branded home screen: today’s targets, workout, habits, weight, supplements and community — log a set, tick a habit, join the group call. That’s it.

Today at a glanceLog workoutsTrack habits & weightCycle trackingCommunity & chat
A look inside

Your whole business, on two screens

alpha.coach / dashboard / insights

Active

48

Adherence

82%

At-risk

3

Check-ins

12

Roster adherence · last 12 weeks

Sarah Lane94%
Mike Ross71%
Jess Kim38%
Alpha Fitness

Today’s target

2,100 kcal · 180P/210C/60F

🏋 Push DayLog workout
✓ Habits3 of 4 done
🩸 Blood work2 flagged
⌚ Wearables11k steps
HomeTrainChatMore
The math

Fewer tools. Fewer assistants. More retained clients.

The switch pays for itself two ways: the funnel + pipeline bring and keep more clients, and the AI layer does the roster-combing and drafting you used to hire for.

Today

5 tools + 2 assistants

  • Training app, e-sign, scheduler, CRM, spreadsheets — each its own bill.
  • Assistant coaches paid to read dashboards and write check-ins.
  • Leads leak to third-party funnels; re-signs slip through the cracks.
  • Hours a week stitching data between tabs.
With one platform

1 platform + AI

  • One system — one login — running the whole business.
  • AI does the roster-combing and drafting — lean on fewer assistant coaches.
  • Your free funnel owns the leads; the pipeline protects every re-sign.
  • Hours back each week — spend them coaching, not tab-hopping.

“Everyone else sells you a dashboard. We give you the app andplug your whole business into AI — so one coach can run what used to take a team.”

The SweatMind approach

Let’s build the app your business deserves

Your brand, your modules, your AI layer — one platform running the whole business, with a free funnel filling the roster.